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Where to Buy the Best Frozen Pizzas for a Quick and Delicious MealThe Best Frozen Pizzas

A baked frozen pepperoni pizza with golden cheese and crispy edges on a white plate.

One of Wirecutter’s favorite frozen pepperoni pizzas—baked to a perfect golden‑brown finish with melty cheese and crisp, flavorful crust.

This article was inspired by a New York Times Wirecutter review of top frozen pizzas.

Introduction

Frozen pizza may not rival your local pizzeria, but as Wirecutter found after sampling 26 mainstream options—from pepperoni staples to deep-dish styles—it still holds a beloved (and convenient) place in the freezer aisle.

Their top pick? Genio Della Pizza, a flash-frozen, wood-fired Italian-style pie by Una Pizza Napoletana’s Anthony Mangieri.

“According to the NY Times, the best grocery store frozen pizza is from Genio Della Pizza… crust is excellent…the sauce very tasty but there is almost no cheese”

That feedback offers valuable insight for anyone in the pizza sphere, from home cooks to shop operators to ingredient suppliers.

Best Frozen Pizza Brands

1. DiGiorno

2. Newman’s Own

3. Trader Joe’s Wood-Fired Pizza

4. California Pizza Kitchen

For Enthusiasts: The Convenience Upgrade

You don’t need a stone oven to enjoy high-quality frozen pizza. But a few affordable tools can bridge the gap:

💡 Affiliate picks: Choose a Baking Steel and a Digital Kitchen Thermometer to nail that ideal oven environment.


For Shop Owners: Learn From Consumer Feedback

Wirecutter’s process sheds light on consumer expectations, especially about crust authenticity and ingredient balance.

Takeaway for businesses:

Use smart POS platforms like Toast or Square (affiliate links) to track which frozen SKUs outperform in your local market.


For Suppliers: Crust-Minded Innovation

Genio Della’s acclaim shows that crust quality leads the conversation. Suppliers can capitalize by focusing on:

Partner with retailers to co-brand crust and cheese packages that meet both consumer and pizzeria quality demands.


🔧 Technical Deep-Dive: Baking Frozen Pizza Like a Pro

From Reddit users’ experience, success comes from refining bake method:

“I tried … pre‑heated baking steel at 450°F … 5 min … browning and crisping on bottom … but pre‑heating for 45 minutes isn’t what you’d want for a quick frozen pizza.”

You can replicate a pizzeria‑grade finish with:

For shop kitchens, combi or convection ovens can automate this process with consistent results.


🌟 Final Slice: The Frozen Future of Pizza

Wirecutter’s findings—and online discussions—underscore that a great crust, balanced toppings, and smart baking make frozen pizza more than a fallback; it becomes an experience.

In an era where convenience is key, understanding and enhancing the frozen pizza segment gives you a “slice” of the market, without sacrificing taste.


Affiliate Disclosure: This article contains affiliate links, meaning Pizza Magazine may earn a commission if you purchase through them. We only recommend products that genuinely enhance pizza flavor, consistency, and quality at home or in professional kitchens.

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