This article was inspired by content originally published on Round Table
Introduction
Every March 14th, math enthusiasts and pie lovers unite for a delicious celebration: Pi Day. And this year, Round Table Pizza known for its legendary, toppings-loaded pies is joining the party with an irresistible offer: $3.14 off any medium, large, or extra-large pizza.
At first glance, it’s a fun play on the mathematical constant π (3.14). But for pizza enthusiasts, suppliers, and pizzeria owners, this clever promotion is more than just a one-day deal it’s a reminder of how food holidays can drive sales, spark customer loyalty, and bring fresh energy to your menu strategy.
Pi Day: A Deliciously Geeky Tradition
Pi Day started as a lighthearted nod to the never-ending number that defines the ratio of a circle’s circumference to its diameter. But for pizza lovers, it’s a natural fit: after all, what better way to celebrate circles than with a hot, cheesy pie?
Round Table’s 2025 promo keeps things simple yet effective a small discount that feels meaningful, tied to an instantly recognizable theme. It taps into customers’ desire for deals, while also celebrating what makes pizza universally lovable: a circle of flavor that brings people together.
Food Holidays Are Marketing Gold
For suppliers, Round Table’s Pi Day push is a timely reminder: food holidays offer prime opportunities to pitch new products or menu additions. Think about seasonal toppings, limited-edition crusts, or signature ingredients that can be spotlighted for themed promotions.
For example, a specialty cheese supplier could create “Pi Day Cheese Samplers” that pizzerias use to experiment with unique flavor combos brie, blue, smoked gouda all folded into a special menu for one day only. It’s a simple, low-cost way to test customer interest while creating buzz.
Pi Day Isn’t Just About Deals
Sure, a catchy $3.14 discount pulls people in but smart operators use promotions like these to build long-term relationships. Consider adding a digital twist: encourage customers to sign up for your loyalty program in exchange for an extra Pi Day perk, like free dipping sauce or a bounce-back coupon for their next order.
Or take it a step further: turn Pi Day into an in-store event. Host a “Pizza & Puzzles Night” where guests tackle trivia or math games while enjoying a discounted slice. It’s a fun way to turn a one-day promotion into a community-building moment.
Pizza Pro Tip for Shops: Streamline your holiday deals with a flexible POS system like Square POS it can easily handle one-day promotions, track redemptions, and automatically update your loyalty program.
A Slice of the Bigger Picture: Small Promotions, Big Impact
Round Table Pizza’s simple Pi Day deal shows how even a modest discount can deliver outsized results when it feels timely, on-theme, and playful. For pizza shops of any size, the takeaway is clear: food holidays are low-hanging fruit for creative marketing.
In an industry where margins are tight, well-timed promotions can help boost off-peak sales, drive online engagement, and generate free word-of-mouth. So whether it’s National Pizza Day, National Cheese Pizza Day, or Pi Day be ready to roll out an irresistible offer that makes your customers smile.
The Final Bite
Next March 14, consider how you can make your crust and your bottom line just a little bigger. Play with new recipes, test fun discounts, or host an event that puts your pizzeria on the local map.
And if you’re celebrating at home? Grab your rolling pin, measure your dough, and make your very own “pi” the delicious kind.
Affiliate Disclosure: This article was inspired by content originally published on Round Table. This article contains affiliate links, which means we may earn a commission if you purchase them.