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The Rise of Blaze Pizza: How Fast-Fire’d Custom Pizza Changed the Game

Freshly baked Blaze Pizza being pulled from a fast-fire’d oven with custom toppings Freshly baked Blaze Pizza being pulled from a fast-fire’d oven with custom toppings

Why Blaze Pizza Is Taking Over America

If you’ve ever craved a pizza that’s hot, fresh, and made exactly the way you want it—without the wait—then you’ve probably heard of Blaze Pizza. In just over a decade, Blaze Pizza has gone from a single shop in Pasadena, California, to a nationwide phenomenon, redefining what fast-casual pizza can be. But how did Blaze Pizza rise so quickly, and why is it now the go-to spot for pizza lovers everywhere? In this deep dive, we’ll explore the story behind Blaze Pizza’s meteoric growth, what makes their pizza so special, and why you should try it for yourself (with exclusive Blaze Pizza deals here and order online now).


What Is Blaze Pizza? (People Also Ask)

Q: What makes Blaze Pizza different from other pizza chains?
A: Blaze Pizza is a fast-casual pizza restaurant where you can build your own pizza from scratch, choosing from dozens of fresh toppings, sauces, and cheeses. Your custom pizza is then “fast-fire’d” in a blazing-hot oven and ready in just 3 minutes.

Q: Is Blaze Pizza healthy?
A: Blaze Pizza offers a variety of healthy options, including gluten-free crust, vegan cheese, and plenty of fresh veggies. You can build a pizza that fits your dietary needs, whether you’re keto, vegan, or just looking for something lighter.

Q: Does Blaze Pizza deliver?
A: Yes! Blaze Pizza offers delivery through their website and popular food delivery apps. Order Blaze Pizza for delivery here.


The Story: How Blaze Pizza Became a Fast-Casual Powerhouse

The Founders: Rick and Elise Wetzel

Blaze Pizza was founded in 2012 by Rick and Elise Wetzel, the same entrepreneurial duo behind Wetzel’s Pretzels. They saw a gap in the pizza market: while fast-casual concepts like Chipotle and Subway were booming, pizza was still stuck in the old-school delivery and sit-down model. The Wetzels wanted to bring the same speed, customization, and quality to pizza—and Blaze Pizza was born.

The Concept: Build Your Own Pizza, Fast

Blaze Pizza’s concept is simple but revolutionary. Walk in, pick your dough (classic, gluten-free, or high-rise), choose your sauce, cheese, and unlimited toppings, and watch as your pizza is assembled right in front of you. The pizza is then cooked in a blazing-hot, open-flame oven at 900°F, resulting in a perfectly crisp, chewy crust in just 180 seconds.

This “build your own” model was a game-changer. Customers loved the control, the speed, and the price—most pizzas are under $10, no matter how many toppings you pile on.

The LeBron Effect: Celebrity Power

Blaze Pizza’s growth exploded in 2015 when NBA superstar LeBron James became an investor and brand ambassador. LeBron’s involvement brought instant credibility and massive media attention. He’s not just a silent partner—he’s a vocal fan, often posting about Blaze on social media and even working behind the counter at some locations.

With LeBron on board, Blaze Pizza quickly expanded, opening hundreds of locations across the U.S. and even internationally. Today, Blaze Pizza is one of the fastest-growing restaurant chains in America.


Why Blaze Pizza Is So Popular: The Secret Ingredients

1. Customization

Blaze Pizza lets you be the chef. Whether you want a classic Margherita, a meat lover’s dream, or a vegan masterpiece, you can build it your way. Unlimited toppings mean you never have to compromise.

2. Speed

Thanks to their signature “fast-fire’d” ovens, your pizza is ready in about three minutes. No more waiting 30 minutes for delivery or sitting in a crowded restaurant.

3. Quality Ingredients

Blaze Pizza uses fresh, high-quality ingredients. The dough is made from scratch daily and fermented for 24 hours, giving it that perfect chewy texture. Sauces are made in-house, and there are plenty of premium toppings to choose from.

4. Healthier Options

Blaze Pizza caters to all diets. Choose from gluten-free, keto, and cauliflower crusts, vegan cheese, and a wide range of veggies. You can even check the nutrition facts for every pizza on their website.

5. Affordable Prices

Most pizzas are under $10, making Blaze Pizza a great value for families, students, and anyone on a budget. Check out the latest Blaze Pizza coupons and deals here.


How to Order Blaze Pizza Online (Affiliate Link)

Ordering Blaze Pizza is easy. Just visit their official website or use your favorite food delivery app. You can customize your pizza, choose sides and drinks, and have it delivered hot and fresh to your door. Don’t forget to use our exclusive Blaze Pizza promo code for extra savings!


Blaze Pizza Menu Highlights

  • Build Your Own Pizza: Start with your choice of crust, sauce, cheese, and unlimited toppings.
  • Signature Pizzas: Try favorites like the Meat Eater, Green Stripe, or Art Lover.
  • Salads & Sides: Fresh salads, cheesy bread, and desserts.
  • Drinks: Craft sodas, lemonades, and more.

See the full Blaze Pizza menu here.


Blaze Pizza Locations: Where to Find Them

Blaze Pizza has over 300 locations across the United States, Canada, and beyond. Whether you’re in Los Angeles, New York, Chicago, or Miami, there’s probably a Blaze Pizza near you. Find your nearest Blaze Pizza location here.


People Also Ask: More Blaze Pizza FAQs

Q: Who owns Blaze Pizza?
A: Blaze Pizza was founded by Rick and Elise Wetzel and is backed by investors including LeBron James.

Q: What is Blaze Pizza’s most popular pizza?
A: The “Build Your Own” option is the most popular, but signature pies like the Meat Eater and Green Stripe are fan favorites.

Q: Does Blaze Pizza have vegan options?
A: Yes! Blaze Pizza offers vegan cheese, plant-based chorizo, and plenty of veggie toppings.

Q: Can I get Blaze Pizza delivered?
A: Absolutely. Order Blaze Pizza for delivery here.


The Future of Blaze Pizza: Still Blazing Ahead

Blaze Pizza isn’t slowing down. They’re constantly innovating, adding new menu items, and expanding to new cities. With a focus on quality, speed, and customization, Blaze Pizza is set to remain a leader in the fast-casual pizza space for years to come.

If you haven’t tried Blaze Pizza yet, now’s the time. Build your dream pizza, enjoy it in minutes, and see why millions of people are making Blaze their go-to pizza spot. Order Blaze Pizza online now and taste the difference for yourself.


Final Slice: Why Blaze Pizza Is the Best Fast-Casual Pizza Chain

Blaze Pizza has changed the way we think about pizza. With its fast-fire’d ovens, endless customization, and commitment to quality, it’s no wonder Blaze is one of the fastest-growing pizza chains in the world. Whether you’re a pizza purist or an adventurous eater, Blaze Pizza has something for everyone.

Affiliate Disclosure

This article contains affiliate links, which means The Pizza Weekly may earn a commission if you make a purchase through them, at no extra cost to you. We only recommend products and services we genuinely believe in.

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